Relation between Social Network and Da’wah to Islam A case study on Jordanian students

Abstract

 Social network is one of the most crucial used communication media between individuals, and organizations across the world nowadays. In the Islamic world the use of social network continues to grow every year. Most Muslims use them just to take information about Islam instead of using them to publicize (Da’wah) and serve Islam. This study, focuses on the social network factors which affect serving, and publicizing Islamic information. The main purposes included are: how to make the Islamic information accessible over the world for Muslims, and non-Muslims, how to clarify the Islamic issues, how to clarify misunderstanding, and wrong thoughts of non-Muslims about Islam and to find out the effect of the social network system and information quality, and user satisfaction on publicizing Islamic information. This was done using a survey spread over 500 students. The results indicate that 97% of students use Facebook 97%, and those using Islamic information are 78%. This means that social network is highly used as a way for Da’wah. On the other hand, religion, and Da’wah workers must be effective members on social networking to get better results in publicizing, and serving Islam. In the part of the social network system and information quality, 70% of the students answered the survey think that information from social network needs correction which influenced the overall user satisfaction on social network quality by 23%.